Runaway Models - Outland

outlandart.substack.com

Substack essay from Outland about 'runaway models'—risks and implications of advanced AI models for art and society.

Runaway Models - Outland

In a recent Instagram ad for Meta’s glasses collaboration with Ray-Ban, a young woman perches on the edge of a water fountain in New York City, dressed in business drag while holding a paper sleeve of french fries. Tapping the side of her Rayban glasses twice with a smile, she commands: “Hey Meta, call Claire,” while glancing at the pigeon she is presumably snapping a photo of. “I have some gossip for you.” While we can only wonder what she has to tell Claire, the brand messaging is obvious: Wearing Ray-Ban Meta AI glasses enables professional and social success. She’s a girlboss!The relationship between technology and fashion is a long and storied one, stretching all the way back to the late 13th century, when eyeglasses were first invented in Italy. It wasn’t until the 1960s and early ’70s that early prototypes of modern wearables emerged, including Hugo Gernsback’s “teleeyeglasses” that functioned as a TV set that could be worn on the face. The 1990s were a watershed decade: “Smart Clothes Fashion Show,” a 1997 runway show at Centre Pompidou featuring collaborations between the students and faculty at Créapole École de Création in Paris and MIT’s Alex Petland, married fashion and wearable technology—a precursor to the work of designer Hussein Chalayan, whose remarkable experiments with embeddable LED lights in fabric and robotic, kinetic garments shifted paradigms as they emerged around the turn of the millennium. These wearables differed significantly, both in form and function, from the mass-market devices that would arrive in the coming decades. The intersection of tech and fashion leads to diametrically opposed paths: Are such designs cyborg chic or distributed surveillance? Can wearable tech be a form of creative innovation or does it have to sell the idea of a frictionless lifestyle?DVF Made for Glass, Dianne Von Furstenberg’s 2014 collaboration with the short-lived Google Glass, was the moment when fashion’s relationship to wearable technology arrived in a

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