Name that town: How Pentagram solved one of the hardest problems in branding
artbrandingdesigncase-studyurban-development

Name that town: How Pentagram solved one of the hardest problems in branding

fastcompany.com ↗

Article about how Pentagram developed a name and identity for a new Utah city, detailing the creative process and rationale.

Name that town: How Pentagram solved one of the hardest problems in brandingVisit fastcompany.com
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Name that town: How Pentagram solved one of the hardest problems in branding
@essen · 11mo agoartbrandingdesigncase-studyurban-development